- Support with projects and initiatives around data gathering and data visualization, in alignment with stakeholders' requirements.
- Analyze and interpret digital marketing data to provide actionable insights.
- Leverage Google Analytics 4 (GA4) for tracking, reporting, and understanding online behavior and customer journeys.
- Generate and support data visualization / dashboard creation in Qlik environment
- Develop and maintain web and digital marketing dashboards to provide insights into campaign performance and customer engagement.
- Support with data cleansing, troubleshooting and naming convention projects to ensure data quality and accuracy.
- Support on data anomalies research
- 5+ years experience in reporting/analytics, focus on web or digital marketing preferred
- Experience working in Google Analytics (GA4/UA) & Data Studio
- Knowledge of Qlik or similar data visualization tool
- Critical thinking, data curiosity and attention to details
- Ability to identify trends, patterns and derive insights from data
- Strong skills in data cleansing, transformation, and data analysis
- Good communication skills in English (written and oral), able to communicate w/a wide variety of stakeholders
- Ability to work collaboratively in a team environment.
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Senior Web Analyst - Warsaw, Polska - Ingersoll Rand
Opis
Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Business Analyst (Web and Digital Marketing Focus)
Location: Warsaw, Poland (preferred), potential for remote work
Type: Full Time
Position Overview:
As an analyst for the Demand Generation Analytics Team, you will be supporting the program with key initiatives aiming at transforming data insights into decision-making actions, as well as supporting marketing channel owners with data analysis. You will be part of an agile and dynamic team that focuses on providing reporting services and analytical insights to optimize marketing and business performance.
Key Responsibilities:
Qualifications:
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