- Develop and maintain automated reporting systems to track marketing campaign performance metrics.
- Generate regular reports on key performance indicators (KPIs) such as conversion rates, clickthrough rates, and lead generation.
- Analyse customer behaviour data to identify patterns and preferences.
- Provide actionable insights to enhance personalized marketing strategies, tailoring content and messaging to specific B2 B audiences.
- Dive deep into data to uncover trends, anomalies, and opportunities.
- Translate complex data into clear, actionable recommendations for marketing teams and stakeholders.
- Steer Marketing Efforts and
- Leverage AI in
- Possibility to develop in an international company
- Training and development programs
- Private medical care
- Group Life Insurance
- Multisport card
- Flexible benefits platform
- Language classes
- Pension Scheme (PPE) after 12 months
- Childcare subsidy
- Happy Monday :)
- Friendly atmosphere
- Casual dress code
- Attractive location (Sky Tower) Please make sure to send an English version of your CV QIAGEN is committed to creating a diverse environment and is proud to be an equal opportunity employer.
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Data Analyst - Wrocław, Polska - Qiagen Wrocław
Opis
Technologies-expected : SQL Python responsibilities : We are seeking a Data Analyst who is passionate about driving data-based decision-making in marketing and sales.
In this pivotal role, you will:Automate Performance Reporting:
Deliver Personalized Marketing Insights:
Provide Impactful Insights and Recommendations:
Optimize Campaigns:
use data-driven insights to steer marketing efforts, optimize campaigns, and allocate resources effectively.
Marketing Execution:
explore AI and machine learning techniques to enhance marketing effectiveness.
requirements-expected : - Bachelor's Degree in sciences, mathematics, computer sciences, economics, business, marketing or any related fields.
Master's degree preferred - Fluent in English - 3 years of experience in a similar role - Very good SQL/Python skills - Very good MS Excel and Power Point skills - Experience in visualizing results using interactive dashboards (e.g.
Qlik, Power BI, Tableau) is a plus - Experience with CRM (e.
g.
Salesforce) and Marketing Automation platforms (e.
g.
Eloqua) offered : At the heart of QIAGEN are our people who drive our success.
We act with passion, always challenging the status quo to drive innovation and continuous improvement.
We inspire with our leadership and make an impact with our actions.
We create a collaborative, safe and engaging workplace which forms the basis for high performing individuals and teams.
We drive accountability and entrepreneurial decision-making and want you to excel your growth and shape the future of QIAGEN.
We offer:
All qualified applicants will receive consideration for employment without regard to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, or disability.
benefits :
private medical care sharing the costs of foreign language classes sharing the costs of professional training & courses life insurance integration events retirement pension plan no dress code coffee / tea drinks extra social benefits employee referral program charity initiatives