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Grodzisk Mazowiecki

    Web Specialist - Grodzisk Mazowiecki, Polska - Danfoss

    Danfoss
    Danfoss Grodzisk Mazowiecki, Polska

    1 tydzień temu

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    Opis

    Job Responsibilities

  • Develop and implement SEO best practices to enhance traffic, engagement, and conversions on the Danfoss website.
  • Manage SEA campaigns across multiple platforms such as Google Ads, Bing Ads, and others
  • Conduct keyword research, support ad copywriting, and optimize campaigns for maximum ROI.
  • Monitor and analyze campaign performance, providing regular reports and insights to stakeholders.
  • Stay updated with industry trends and best practices in SEM and web development.
  • Implement technical SEO strategies to improve website visibility and ranking.
  • Manage and maintain Danfoss Drives pages on the Danfoss website, ensuring it is up-to-date, visually appealing, and user-friendly.
  • Collaborate with cross-functional teams including design, content, and regional marketing to implement website updates and enhancements on the global and local level.
  • Conduct regular website audits to identify areas for improvement and optimization.
  • Develop wireframes, prototypes, and mockups to communicate design ideas and concepts.
  • Work closely with UX team to implement website changes, helping to ensure technical feasibility.
  • Stay updated with industry trends and best practices in web design, SEM.
  • Monitor website analytics and performance metrics to track progress and identify opportunities for improvement.

    • Background & Skills

  • Bachelor's degree in web design, digital marketing, or a related field.
  • 3 to 5 years of experience working in web development or web design roles as well as proven experience in SEM marketing.
  • Experience with content management systems (CMS), preferably with Umbraco.
  • Knowledge of SEO best practices and tools such as Google Analytics, Search Console, and SEMrush.
  • Excellent communication and collaboration skills. Fluency in English.
  • Detail-oriented with the ability to multitask and prioritize tasks effectively.
  • Familiarity with tools such as Mouseflow, Sistrix and GA4
  • Excellent communication and collaboration skills.

    • Employee Benefits

    Among the benefits we offer with your employment are:

  • Bonus system
  • Paid vacation
  • Flexible working hours
  • Pension plan
  • Personal insurance
  • Employee Referral Program

    • The full list pf benefits shall be presented in more details during the recruitment process.

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