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Data Analyst - Wrocław, Polska - QIAGEN
Opis
Overview
At the heart of QIAGEN's business is a vision to make improvements in life possible.
We are on an exciting mission to make a real difference in science and healthcare. We are still the entrepreneurial company we started out as and have today achieved a size where we can bring our full power to many initiatives and to our presence across the globe.
Our most valuable asset are our employees – more than 6000 in over 35 locations around the world. Our ambition is to ensure we have outstanding and passionate people working in the best teams and we are constantly looking for new talent to join us.
There are few players who have shaped the world of modern science and healthcare as much as QIAGEN, and we have only just started.
If you are looking to advance your career, are seeking new challenges and opportunities, enjoy working in dynamic and international, diverse teams and want to make a real impact on people's lives, then QIAGEN is where you need to be.
Join us. At QIAGEN, you make a difference every day.
Position Description
We are seeking a Data Analyst who is passionate about driving data-based decision-making in marketing and sales. In this pivotal role, you will:
Automate Performance Reporting:
-Develop and maintain automated reporting systems to track marketing campaign performance metrics.
-Generate regular reports on key performance indicators (KPIs) such as conversion rates, click-through rates, and lead generation.
Deliver Personalized Marketing Insights:
-Analyse customer behaviour data to identify patterns and preferences.
-Provide actionable insights to enhance personalized marketing strategies, tailoring content and messaging to specific B2B audiences.
Provide Impactful Insights and Recommendations:
-Dive deep into data to uncover trends, anomalies, and opportunities,
-Translate complex data into clear, actionable recommendations for marketing teams and stakeholders.
Steer Marketing Efforts and Optimize Campaigns: use data-driven insights to steer marketing efforts, optimize campaigns, and allocate resources effectively.
Leverage AI in Marketing Execution: explore AI and machine learning techniques to enhance marketing effectiveness.
Position Requirements
-Bachelor's Degree in sciences, mathematics, computer sciences, economics, business, marketing or any related fields. Master's degree preferred
-Fluent in English
-Min3 years of experience in a similar role
-Very good SQL/Python skills
-Very good MS Excel and Power Point skills
-Experience in visualizing results using interactive dashboards (e.g. Qlik, Power BI, Tableau) is a plus.
-Experience with CRM (e. g. Salesforce) and Marketing Automation platforms (e. g. Eloqua)
Personal Requirements
-Proactive and independent personality
-Very good communication skills, good sense of humor and a strong team player
-Analytical, enjoy technology & AI and eager to implement best practices in a B2B environment
-Ability to work in cross-functional environments with very diverse, international teams
What we offer
At the heart of QIAGEN are our people who drive our success. We act with passion, always challenging the status quo to drive innovation and continuous improvement. We inspire with our leadership and make an impact with our actions. We create a collaborative, safe and engaging workplace which forms the basis for high performing individuals and teams. We drive accountability and entrepreneurial decision-making and want you to excel your growth and shape the future of QIAGEN.
We offer:
- Possibility to develop in an international company
- Training and development programs
- Private medical care
- Group Life Insurance
- Multisport card
- Flexible benefits platform
- Language classes
- Pension Scheme (PPE) after 12 months
- Childcare subsidy
- Happy Monday :)
- Friendly atmosphere
- Casual dress code
- Attractive location (Sky Tower)