Media Execution - Warsaw, Mazowieckie
4 tygodnie temu
Job summary
We are looking for a Consumer Engagement Market Lead to work with our Marketing Teams, Media Agencies, Media Insights and Key Media Partners. The role will involve implementing first-party data collection, co-creating media strategy based on customer behavior and tracking the effectiveness of B2C campaigns.Responsibilities
- Build and execute the strategy to drive first-party data acquisition according to global & local targets by owning KPI's, ensuring each campaign includes 1pd objectives and driving capability adoption on designated markets.
- Leveraging all JOY functionalities
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